Not all B2B clients are created equal. Some are skeptical about handing you the pen and writing for their business blog. Others would totally ditch the idea – especially small business owners who battle for time. Whether you will be tasked to do the...
Before I answer that question, let me share my personal SEO story… Ten years ago, I sat on my cubicle seat wondering how does this whole SEO job work? It was a BPO company that hired me and was one of the pioneers in SEO outsourcing. It was my first job as a SEO...
In the last 3 or 5 years, a content marketing plan has become an integral part of any traffic-generation campaign. Agencies offer this service because they know its long-term ROI on SEO, as well as brand authority. Creating a content calendar is the initial output...
How I wish my daughter remains a 3 year old all her life! If I can just hold her still and keep the years from rolling by. You ask me why? Well, it turns out 3 is a lot of fun! It can be messy, too, yes. And power struggles are extending their visit coming from...
Startups are great. They are flexible, open, and always excited for new ideas. No wonder it’s very natural for them to adopt online marketing. Despite this awesome nature of startups, they’re also more skeptical with how and where their investment goes. Starting with...