How to Boost Search Traffic as the Year Closes

How to Boost Search Traffic as the Year Closes

You are probably wishing to get your slice of the pie in this highly-crazed season of online shopping and deals. Search is exploding with queries like: Whether you are a B2B, B2C, or a Publisher brand or company – you can take advantage of the volume of...
How Small Businesses can Outdo the Big Players in SEO

How Small Businesses can Outdo the Big Players in SEO

I get this question often when SMEs or local businesses come to me to ask if they have a real fighting chance with SEO. Given the strong, long-time, big players out there with huge marketing budgets, it seems like an uphill battle. But thanks to the ever evolving...
The High Level Look of Online Lead Generation Marketing

The High Level Look of Online Lead Generation Marketing

  Working for B2B sites for several years, I’ve gotten familiar with their predefined conversion funnels: Acquisition – Consideration – Conversion – Advocacy. This has lead to the concept of lifecycle marketing where every business lead that...
Workshop: SEO Simplified for Bloggers

Workshop: SEO Simplified for Bloggers

Blogging is a key traffic strategy to any website. It is an avenue for people to publish content that relates to their target audience or readers. Before SEO was coined, bloggers have already been born churning out content. The early, pioneers were mostly doing it...
7 SEO Action Points for Maxicare Philippines

7 SEO Action Points for Maxicare Philippines

Maxicare remains to be one of the most sought-after HMO providers in the Philippines because of the quality of health care they provide, and their comprehensive health card coverage plans. I remember when I was still working in the corporate side, a team of Maxicare...