+63917.523.0118

Category Archives: Blog

5 Ways to Encourage your B2B Clients to Blog

  Not all B2B clients are created equal. Some are skeptical about handing you the pen and writing for their business blog. Others would totally ditch the idea – especially small business owners who battle for time. Whether you will be tasked to do the actual B2B blogging work, or be simply the one to […]

Read More...

How to Be a SEO Freelancer?

Before I answer that question, let me share my personal SEO story… Ten years ago, I sat on my cubicle seat wondering how does this whole SEO job work? It was a BPO company that hired me and was one of the pioneers in SEO outsourcing. It was my first job as a SEO specialist […]

Read More...

How to Create Winning Content Calendars for Clients

In the last 3 or 5 years, a content marketing plan has become an integral part of any traffic-generation campaign. Agencies offer this service because they know its long-term ROI on SEO, as well as brand authority. Creating a content calendar is the initial output presented to clients. But before diving in, let’s discuss first […]

Read More...

3 is now my favorite number

  How I wish my daughter remains a 3 year old all her life! If I can just hold her still and keep the years from rolling by. You ask me why? Well, it turns out 3 is a lot of fun! It can be messy, too, yes. And power struggles are extending their visit […]

Read More...

8 SEO for Startups Action Points

Startups are great. They are flexible, open, and always excited for new ideas. No wonder it’s very natural for them to adopt online marketing. Despite this awesome nature of startups, they’re also more skeptical with how and where their investment goes. Starting with a low budget can be a challenge, but should not be roadblock […]

Read More...

New Conversion Metrics in Adwords

Adwords has helped countless of businesses – small and big – worldwide because of their impeccable ability to track ROI and deliver efficient campaign set-ups customized to your business goals. As a budding start-up, you can have a strong start in Adwords just by understanding the various new conversion metrics in Adwords: Converted Clicks – Use […]

Read More...

What Can We Learn from the Google Manual Spam Action?

For several weeks now, webmasters had to deal with Google’s sometimes ‘spot-on’, and sometimes ‘off-and-harsh’ manual action penalty on sites. At one point, you can’t blame Google. Spammy, low-value sites have been enjoying their ride in search listings – and it is really time to put an end to them (or at least penalize them). […]

Read More...

6 Search Marketing Basics for the Small Business

Nobody wants to think of his own business as small. Although there is a universally-accepted scale classification (small, medium, large enterprises), as an owner you do not want your business to be perceived as not capable of growth and scalability. Now Search Marketing offers an opportunity for any small or large industry player to have a […]

Read More...